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The Rise of Voice Search: Optimizing Your Content for Voice Assistants

The Rise of Voice Search: Optimizing Your Content for Voice Assistants

The digital world is transforming at a fast pace and technology is making our lives convenient. You might have used Alexa and other voice assistants to make your work more convenient and fast. Let’s imagine you’re getting ready and forgot to book a table at a restaurant, so you can tell Alexa to make a reservation for you at your favorite restaurant or cafe. 

4.2 billion voice assistants are currently being used; this number is assumed to double. Voice search and conversational AI are reshaping the digital landscape and consumer behavior. According to Think with Google, one-third of people use voice searches on their mobile devices. 

Some of the popular voice assistants Alexa, Siri, and Google Assistant are gaining popularity and people use them in their everyday lives to make day-to-day searches. 

Thus brands need to integrate their marketing strategies with Voice Search Optimization. In this article, we’ll explore strategies to optimize voice searches, their benefits, and the future of voice search. 

What is Voice Search Optimisation?

Voice search optimization is a process of optimizing your website and its content to improve its ranking in voice search results. Text-based searches focus more on keywords while voice searches are longer and conversational. 

Voice search optimization optimizes the content so that you address or answer those questions more effectively and relevantly. 

By optimizing the content for voice searches, your chances of attracting new customers who use voice searches to make queries about products, services, etc increase. It improves your ranking on voice search results and eventually increases your traffic, conversion, and sales. 

Benefits of VSO

Benefits of Voice Search

Here are some of the benefits of voice search Optimization 

  • Increase traffic: Voice search optimization can increase traffic to your website. It improves your ranking on voice search results. Thus increasing your visibility and organic traffic. 
  • Improve customer experience: An enhanced customer experience is essential for every digital marketing strategy. Responding effectively and innovatively to these voice searches can improve your customer experience. 
  • Trust: when you respond to these voice searches relevantly, honestly, and effectively you build trust in your customers. Voice search optimization ensures that relevant solutions are provided to customer’s queries and enhance their user experience. This whole process builds trust and credibility around your brand. 
  • Boost Local SEO: Local SEO is extremely important for local businesses. Many voice searches are location-oriented and optimizing your content for that increases your chances of being visible. Local SEO is important for creating a strong brand identity and a loyal local customer base.  
  • Voice commerce: Voice searches play a crucial role in e-commerce websites. Customers make voice searches for products and services. Optimizing that will boost your e-commerce sales. It is important to understand the user intent to address those queries more effectively. 
  • Improve customer service: Voice search optimization improves customer service. When your content is optimized for voice search queries, you provide effective solutions to those queries. This process improves your customer service and experience. 
  • Competitive Advantage: Voice search optimization gives you an edge over competitors. If your marketing strategy is optimized for voice searches then your visibility increases as compared to your competitors. You not only have a competitive edge but also establish a name for your business in the market.

Voice Search Strategies

Here are some of the voice search optimization strategies

  • Focus on conversational keywords: Focus on long-tail conversational keywords that consumers use while searching.  
  • Focus on user behavior and intent: Try to understand the user behavior and search intent. Voice search algorithms use data, location, and other metrics to understand user intent. Similarly, marketers should focus on user search intent. Real-time data on consumer insights can help you understand consumer behavior how they use voice searches and what voice assistants they use.. Analyzing this data can help you in understanding the user intent. 
  • Context with schema markup: Use a schema markup if you don’t. Use schema to markup your content so that search engines can understand what your content and website are about. These HTML add-ons help in making you rank higher in voice search results. According to Milestone Marketing based on 9,400 schema deployments, they had a 20-30% gain. 
  • Personalized content: Create high-quality content that answers customer’s questions or queries adequately and in simple language. Create engaging content that addresses consumer’s interests. Use appropriate headlines, subheadlines, and content for a better understanding of consumers. Create a relevant featured snippet for better ranking. 
  • Focus on local SEO: Most importantly optimize your local SEO. Use Google My Business and provide correct and relevant information. Optimize for the near-me type of searches. 
  • Create a FAQ page: Consumers mostly start their voice searches with why, when, what, who, how, etc. Create a FAQ page that addresses such questions and gives an approach response to them. Start your questions with the adverbs given above. Try to answer these questions conversationally. To enhance the performance of the website, ensure your website speed is good, make sure your navigation is simple and easy to use, include schema markup, and optimize your content with relevant keywords. 
  • Mobile friendliness: Make sure your website is accessible on all devices and screen sizes. Make sure that the website loading speed is fast on mobile devices. Try to optimize for the “near me” type of searches as well. 

Future of Voice Search Strategy

Future of Voice Search

Voice searches are becoming more popular as new devices and technologies are being developed. It is assumed that in the future voice searches will be more conversational, integrated with other technologies, and will spread to multiple industries. They will provide a more personalized experience with a special focus on local searches. Brands need to prepare a strategy so that they can adapt to these changes. Here are some of the strategies you can use so that you can adapt to the changes of the future smoothly 

  • Mobile Optimization: Make sure the website’s page load speed is good and optimized for mobile phones. It should be accessible on all screen sizes. 
  • Focusing more on local: You should use Google My Business and provide accurate information about your business and location. 
  • Quality content: Create engaging content that attracts new customers and provides sufficient information to them in response to their queries. Consider the user intent while creating the content. 
  • Voice search testing: Experiment with voice search assistants to see how your brand is performing and how you can improve it. 
  • Keyword research: Dwell time and resources to find adequate keywords. Try to use more conversational and long-tail keywords of your niche. 
  • Structured data: Implement a structured data markup or schema markup so that search engines can understand the content of your website more efficiently. 
  • Provide clear answers: Provide a short and simple informative answer to the question or queries. 
  • Focus on easy language: Consider the language that is most spoken locally or an easy conversational language. 
  • Optimize for snippets: Featured snippets are snippets of text that appear above the search results. It is sometimes used as an answer to search queries so make sure you optimize content for featured snippets so that your chances of getting a rank higher increases in the voice search result. 
Conclusion

Voice searches are not a temporary trend, they are expected to grow in the future and integrate in other industries as well. It will offer new opportunities in the digital marketing world. While you can benefit from these changes only if you adapt to them on time. 

To stay relevant in the future as well you must optimize your content, SEO, and website for voice searches. To help you with this, we at Lumia 360 are here to help you. We are experienced in catering to the special needs of small and medium businesses. Our digital marketing strategy is well-designed guarantees lead generation and makes a business rank higher in Google. Our review management software will manage your reviews including Google My Business, effectively to make you rank higher and improve your online reputation. Likely our web designing strategy is aimed at creating responsive and up-to-date websites. To know more about our services and special offers email us at info@lumia360.com or call us at 514-668-5599. To know more about the latest industry trends,  check our blogs!

Read Also: Understanding the Impact of AI and Machine Learning on Digital Marketing

Read Also: Web Accessibility: Ensuring Inclusivity in Design for All Users

6 Comments

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    Analysis has additionally shown it to possess safety in long-term medical settings (9).
    Anavar has a big impact on strength, regardless of being a slicing steroid and never inflicting dramatic weight
    acquire. This can cause the blood pressure to rise to dangerous ranges, placing
    the user in danger for a heart attack or stroke. As a result, these with high blood pressure ought
    to be very cautious when considering using Anavar.
    In most cases, nausea will go away by itself after a number of days
    or even weeks.
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    than further well being injury occurs. If you abruptly cease
    using Anavar after prolonged use, you could face symptoms like melancholy, insomnia, and fatigue.
    Recognizing the signs of Anavar abuse is important for stopping long-term health penalties.
    Abuse indicators typically include both physical and psychological adjustments
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    Suppression of natural testosterone, pretty much as with every other anabolic
    steroid is feasible too. Different oxandrolone unwanted side effects are attainable too, it is highly individual.
    Anavar is not usually recognized for its
    important strength-enhancing properties in comparison with different anabolic steroids like Anadrol
    or Dianabol. Whereas it does have some anabolic results and can contribute to modest strength features, its main focus is on selling lean muscle mass and fats burning.
    Anadrol is very regarded for its potent anabolic properties, making it some of the highly effective steroids available.
    It is understood to advertise important muscle mass and power features in a relatively quick interval.

    In patients who’ve suffered severe burns, it could pace the expansion and therapeutic of muscle tissue.
    I am a muscular man with a lot consideration and recognition for my physique.
    I began with little or no and always put 110% into the gym to get to where
    I am now. From anabolic steroids to SARMs to peptides and ancillary medication, I’ve done it
    in some unspecified time within the future in my life, and
    I can relate. Legal Guidelines and laws will
    differ across the world in relation to shopping for and using anabolic steroids like Anavar.
    But in most international locations, it might possibly
    only be bought on the black market, and Anavar is generally priced larger than lots of different steroids.
    In the Usa, it is unlawful to purchase or use Anavar with no prescription from a physician.
    Winstrol Stanozolol, commonly generally known as Winstrol, is
    a synthetic anabolic steroid with numerous advantages.
    Its capacity to increase strength, improve lean muscle mass,
    and promote fat loss has made it well-liked amongst athletes and
    bodybuilders. However, it’s essential to notice the potential unwanted
    aspect effects and cling to proper dosage tips.
    Correct research and consulting a healthcare professional are essential earlier than contemplating using Winstrol Stanozolol.
    The enhance in nitrogen retention will promote the anabolic environment as decreased ranges usually lead to a catabolic state.

    Not Like another well-liked dihydrotestosterone derived anabolic steroid in Anadrol, Anavar is what we’d name a rather facet effect pleasant anabolic steroid.

    Facet results are definitely potential, but for the wholesome adult
    they are often minimized. In reality, with responsible use, many will discover they experience no adverse effects at all.
    In order to grasp the unwanted effects of Anavar, we now have damaged them down into their separate classes with
    all of the related data you’ll need. For women, Anavar presents a robust tool for reaching fitness goals, nevertheless it must be used
    with caution due to its hormonal influence. Limiting
    the cycle length and dosage will ensure safe and effective use.

    Stanozolol, a preferred anabolic steroid, is frequently used by bodybuilders of their training regimen.
    With its capability to increase muscle mass and improve efficiency, it has turn into
    a go-to alternative for athletes. Stanozolol helps athletes build lean muscle tissue, improve power, and keep a competitive edge.
    However, it’s essential to note the potential side effects and
    authorized implications earlier than considering its utilization. Anavar is a kind of anabolic steroid, a
    drug that helps construct muscle and improve energy.
    Anavar is considered to have lower liver toxicity in comparability with Dianabol.

    Nonetheless, both steroids are C17-aa oral steroids
    and could be tense on the liver with prolonged or high-dosage
    use. Diligent users will stick with moderate dosages, resulting in vital
    fat loss and minimal unwanted effects. This may not sound like much
    weight, but visually, this will make a dramatic difference to a
    person’s look.
    They started on a dose of 1 mg per kg, then elevated in month-to-month increments by 50%, up to one hundred mg per
    day. Our sufferers do not expertise noticeable bloating or fluid retention on Anadrol
    if their diet is clear and they are already lean. So, if you’re looking for a method to take your health to the next degree, contemplate
    giving Clenbuterol and Anavar a try! With their powerful thermogenic
    and anabolic effects, you’re sure to see unbelievable outcomes in no time.

    Anadrol causes important amounts of water retention, while trenbolone is a dry steroid.

    Therefore, nearly the entire weight gained on tren shall be lean muscle mass, making it a
    extra aesthetically pleasing drug for some bodybuilders.
    Anadrol (Oxymetholone) is a highly potent anabolic-androgenic steroid
    (AAS) known for its fast and dramatic muscle-building and strength-enhancing effects.
    It works by rising the production of red blood cells, which improves oxygen supply to the muscle tissue,
    leading to elevated power, endurance, and muscle growth. Anadrole is
    a natural, legal different to the anabolic steroid Anadrol.

    References:

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  • Most folks begin with a Anavar dosing of mg per day, which
    may be increased or decreased as wanted. Earlier Than taking Anavar, you
    must consult with your physician, particularly if you have
    any medical situations. Just as mentioned above, there are a lot of superb advantages that can be gained from a 12 week Take A
    Look At and Winstrol cycle. However the better information is, you can even exceed the 12 week mark of the cycle.
    You can proceed utilizing each steroids
    for longer cycles so long as you’ve the supervision of a doctor or a trainer.

    For instance, users wanting to keep away from liver issues could
    take Testosterone (injectable) or Andriol (oral) with no
    points. Although injectables enter the bloodstream instantly, we see
    them move by way of the liver upon exit. Nonetheless, this level of
    hepatic pressure is significantly less in comparison with orals and thus isn’t thought of a difficulty.
    We have discovered Anavar’s hepatic results to be
    delicate because of the kidneys working to process Oxandrolone, taking
    stress off the liver. Equally, Testosterone Undecanoate poses little hepatic risk, bypassing the liver and being absorbed by
    the lymphatic system.
    A safer various to Anadrol is Anadrole, additionally produced by Crazy Bulk.
    This legal substitute goals to supply the advantages of Anadrol
    without the well being risks. On the opposite hand,
    Anadrol is a strong anabolic steroid used primarily for
    bulking functions. It is renowned for its
    capability to induce fast increases in power and muscle mass.

    Anavar is generally thought of to be a milder steroid with fewer unwanted
    effects, while Superdrol is understood for its harsher unwanted facet effects.
    It is essential to consult with a healthcare skilled earlier than utilizing both drug to guarantee that it is safe for you to use.

    Most oral anabolic steroids are hard in your lipid profiles, and Anadrol isn’t any different
    on this regard. Oxymetholone will both suppress HDL (good) cholesterol and increase LDL (bad) cholesterol.

    This is actually not good for guys in poor cardiovascular well being, which
    is why it is really helpful that you’ve a low physique fats percentage before utilizing Anadrol
    (or any steroid). One of the worst circumstances involving drol
    saw a 41-year-old bodybuilder undergo both myocardial infarction (interruption of blood flow to heart) and renal (kidney) infarction (17).
    Like other oral anabolic steroids, oxymetholone is methylated in order that it could
    cross through your liver.
    In this complete comparison, we’ll discover the unique characteristics,
    advantages, and potential unwanted side effects of both Anadrol and Trenbolone.
    Our patients are sometimes advised to implement PCT following using any anabolic steroid,
    because it accelerates the restoration course of.
    This cycle is usually only utilized by men because of
    testosterone inflicting virilization side effects in ladies.

    We usually observe virilization side effects steadily occurring and exacerbating over a sustained
    period of time. A girl ought to discontinue her cycle if she
    begins to experience any unwanted symptoms. Anavar and RAD-140 are
    each performance-enhancing compounds, but they differ of
    their mechanisms of motion, advantages, administration, dosage vary, half-life,
    and authorized status. There are a quantity of safe and natural alternatives that
    can provide you with many of the identical advantages – without the side effects.

    When it comes to bodybuilding, stacking dietary supplements is a common practice.
    Nonetheless, it’s essential to watch out when combining different compounds, as some can have
    negative interactions with each other. It can also be extremely suppressive of natural testosterone manufacturing, so a proper PCT protocol is important after a cycle.
    Dianabol (Dbol) – generally recognized as Metandienone within the medical field – is a specific type of oral steroid that was
    developed by Ciba Prescribed Drugs in 1952.
    This drug has been used by athletes since 1959 and it could be found on the World Anti-Doping
    Agency (WADA) list. For the ability and small amount of Anadrol needed, it’s a relatively low-cost anabolic steroid.
    The black-market value usually ranges between $1 and $3 for a 50mg tab.

    A double-blind research states that weightlifters given 14 grams of BCAA
    every day misplaced 1% more fats within eight weeks.
    Wild yam root extract helps regulate excessive metabolism,
    supporting fat loss efforts. Whey protein can additionally be included in Anvarol, which is reported to extend muscle protein synthesis by up to 122% greater than casein or other proteins.

    Anvarol is a pure and legal supplement manufactured by Loopy
    Bulk as an alternative alternative to Anavar, a well-liked steroid.
    NPP is a flexible steroid that can be stacked with a big selection of different steroids.

    The above cycle is tailored for knowledgeable steroid
    users, hence the higher dose and extended length. Like Dianabol, Anadrol can be cycled alone
    with wonderful outcomes, particularly if the consumer is a novice to oxymetholone.
    Once users have constructed up a tolerance to Anadrol by biking it once,
    they might stack different steroids with it. The higher the dose,
    the extra unwanted facet effects a consumer will expertise.

    Anavar is known for its capability to advertise lean muscle mass
    and energy positive aspects without inflicting water retention. It’s additionally
    a mild steroid, which signifies that it’s much less more likely
    to trigger androgenic side effects such as hair loss and zits.
    On the opposite hand, Winstrol is extra powerful and might present
    extra important muscle features, however it might possibly additionally cause extra androgenic unwanted effects.
    Anavar and Anadrol are two anabolic steroids with differing properties
    and effects.
    Particularly if you’re someone with a hidden or any underlying well being
    condition. Post-cycle therapy (PCT) should also be
    thought of after completing the cycle to help restore pure hormone manufacturing and decrease the chance of unwanted effects.
    A typical PCT protocol could include the utilization of a selective estrogen receptor modulator (SERM) corresponding to Clomid or Nolvadex.
    It can additionally be identified for its ability to extend power and
    energy, in addition to enhance endurance. Both are thought of to be delicate oral
    steroids, which is true to a certain extent. Additionally, for someone who cycles, the wait for PCT is going to be fairly
    lengthy.

    References:

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  • Anavar can additionally be a compound that can be used by females at
    decrease doses with a much lower chance of virilization results in contrast with other steroids.

    Anavar is well known as the one anabolic steroid women can use with little
    to no danger of unwanted facet effects – as lengthy as doses
    don’t exceed 20mg per day. Nevertheless, some other compounds
    are also utilized by females, including Winstrol and Primobolan, as nicely as the fat-burning compound Clenbuterol.

    We’ll additionally provide steering on the means to use Anavar
    safely and effectively so as to maximize your fat loss efforts.
    When initiating your initial Oxandrolone cycle, maintaining a meticulous log documenting your progress,
    bodily transformations, and any encountered undesirable effects is advisable.

    This particular person record can function a valuable resource for making knowledgeable changes
    and optimizing subsequent cycles. Bear In Mind that stack planning just isn’t a one-size-fits-all process and must be fastidiously tailor-made
    to fit individual targets and tolerance levels.
    It’s also crucial to observe your body’s response incessantly throughout a cycle, adjusting dosages as essential to optimize
    outcomes and decrease undesired undesirable outcomes.
    All The Time method steroid stacking with warning, ideally
    under the guidance of an expert.
    You can anticipate good dry features with out estrogenic side effects
    until you embody different aromatizing steroids in your Anavar stack.
    All of these stacks would require a post-cycle remedy protocol afterward.

    A normal PCT is Clomid at 100mg daily, starting two weeks after your final dose.
    For extra power features, mix with SARMs such as Ostarine at 12.5mg
    per day for the first 5 weeks, then increase it to 25mg a day for weeks 6-8.
    Unlike men, women don’t have to do PCT, so there’s nothing else
    to do once the cycle ends. As I mentioned, Anavar is amongst
    the few steroids girls can confidently use.

    As an athlete, it’s essential to listen to the
    varied substances that might be prohibited in your sport.

    Anavar, also known as oxandrolone, is a well-liked anabolic steroid that has been utilized by athletes to reinforce their performance.
    Nonetheless, the usage of Anavar is usually topic to strict rules and testing
    by athletic organizations. If Anavar is taken incorrectly or for too lengthy,
    it may possibly trigger severe harm to the body. Steroids may be quite challenging
    on the body, as evidenced by research into the dying of a 35-year-old
    bodybuilder who was in any other case wholesome. He came in for
    medical help with symptoms like jaundice and indicators
    of internal bleeding after he had taken the anabolic-androgenic
    steroid stanozolol for 3 months. Docs discovered his liver was severely broken, and he died
    inside two days of reporting for remedy as a end result of
    severity of injuries to his liver.
    Men aiming for enhanced physique and efficiency commonly uncover that
    a day by day dosage starting from 20 to one hundred mg proves
    extremely efficient over a period of 6 to 12 weeks.
    It’s essential to observe medical guidance and monitor sufferers closely to
    optimize the therapeutic benefits while minimizing potential dangers.

    Utilizing any type of steroid will result in the suppression of
    your pure check production. In rare circumstances or when users have been on cycle for extended durations, individuals
    could be shut down completely or suffer from low
    testosterone ranges for a few years. Damage to the liver can occur in doses from as little as 15mg per day and above.
    Working longer cycles exposes the liver to extra
    harm over a prolonged time frame.
    This is due to exogenous testosterone supplementation; nevertheless,
    once a cycle finishes, customers typically expertise
    fatigue and decreased libido. Research has shown anabolic steroids enhance dash pace in rats
    by as much as 29% (14). Due to Anavar’s mild androgenic score, it doesn’t usually
    produce virilization side effects in ladies when taken in low to reasonable doses.
    Progestational exercise is also nonexistent in Anavar; therefore,
    progesterone-induced gynecomastia won’t occur.

    Decreased danger of creating cardiovascular disease or other chronic health conditions
    related to low testosterone levels (such as osteoporosis).
    Another way that Anavar works is by increasing the body’s production of red blood cells.

    One of the distinctive options of Anavar is that it is a delicate steroid,
    which signifies that it has fewer unwanted facet effects than other steroids.
    Anavar additionally has a brief half-life, which signifies that it’s shortly eradicated from
    the physique. An important side of the method involves self-reflection and monitoring progress,
    as seen by way of the logs of first-time users.

    With that being mentioned there’s an alternative to steroids that’s 100
    percent authorized, safe, and just as effective. The most typical symptoms
    of an Anavar kick in time embrace feeling extra energetic, having extra motivation, and seeing
    a rise in muscle mass. Some individuals could also be tempted to venture beyond the beneficial thresholds within the pursuit of extra spectacular features.

    Most of these will only be of concern if you’re using doses which might be too excessive
    or using the drug for longer than recommended intervals.
    It is possible to lose 5% of physique fats when doing a simple Anavar and testosterone cycle.
    If you’re already at 10% body fats or much
    less, 5% could be a very extreme result. At a naked minimal, the male physique needs a body fat share of 2% for organs to
    operate correctly. These long-term unwanted aspect effects are more likely to
    come about from any other more powerful steroids you might be stacking Anavar
    with rather than from Anavar itself. Anavar is vastly well-liked with feminine customers, but girls don’t require the type of post-cycle therapy that men do after an Anavar cycle.
    It is, nevertheless, helpful as a reasonable lean mass gainer for males and effective for
    girls when stacked with Primobolan or Winstrol.
    Anadrole re-creates the effects of Oxymethalone (known as Anadrol, some of the
    highly effective anabolic steroids in existence) however without the side effects.
    The recommended dosage of Anavar for men is 20-80mg per day,
    while for girls, it is 5-20mg per day. It is necessary to start with a low dosage and gradually increase it
    to avoid any unwanted aspect effects. When deciding between the 2
    types, it’s necessary to suppose about your private preferences and luxury degree
    with injections. If you’re new to using steroids, you could want to begin with the oral type to get a feel for a way your physique responds to the drug.

    On the downside for Masteron, it dries out the joints and can trigger joint ache,
    whereas Anavar could be joint supportive to a degree.
    I’ve seen loads of comments about Anavar users experiencing
    joint ache – this might be one other unfortunate consequence
    of “fake” Anavar. Anavar is the clear winner if avoiding joint
    discomfort is a priority. Anavar has a profit
    right here and may even have a more optimistic effect in your tendons and joints.
    As Soon As once more, if you’re delicate or do not wish to risk it, stick to the beginner plans listed above.
    Gynectrol has been specifically formulated to naturally melt
    away unwanted chest fat. Total, the most effective time to take Anavar is in the morning or early afternoon, with a meal if
    potential.
    Decaduro is a protected but powerful Deca Durabolin various designed to maximise your muscle & strength positive aspects.
    Step on the human development hormone fuel, fireplace up muscle development and burn by way of fat shops.
    When taking Anavar, it’s essential to listen to the potential side effects.
    While many individuals expertise few to no side effects, it’s still
    necessary to know what to look out for. Anavar may help you raise heavier weights, which can help you construct more muscle mass and enhance your total strength.
    Moreover, Anavar may help you recuperate more
    quickly between exercises, which can help you
    prepare harder and extra frequently.

    References:

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  • […] Voice searches are gaining popularity in 2024. Make sure your content is easily accessible, understandable, and easily located by the voice assistants. It will increase your brand visibility and attract new customers. It is estimated that the number of digital voice assistants will reach 8.4 billion in 2024.  […]

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