Due to the competitive digital landscape, it is difficult for brands today to get attention. Today every brand is creating content but only few get noticed. Over promotion of your content can raise doubts in customers’ minds. To overcome this challenge, new methods and strategies…
79% of shoppers rely on customer reviews to make a purchasing decision. Collecting customer reviews has been a difficult task due to a lack of resources. However, social media created a revolution in how customers will interact and perceive a brand. Earlier discussion was one…
Analyzing your data and user behavior and preferences can help predict future social media trends. Trends keep changing over time. Users nowadays get bored easily therefore social media trends keep changing. Predicting these changes can be very difficult. According to a report, 76% of consumers…
Social media has become an important part of our lives. News travels like fire on social media. According to a report, 60-70% of adults in the USA rely on social media as their primary news source. A social media mistake or crisis is a nightmare…
Every business preaches one sentence that the customer is number one for them and they cater solely to customers and their demands. However, how will you do it when you don’t know what your customers want, desire, and need? Many brands and businesses are adopting…
To measure your social media’s performance, you must track its ROI. This shows its value and the engagement of your content. Social media is a very useful tool for a marketing strategy to boost brand awareness, social commerce, and engagement. In this blog, we’ll learn…
Small businesses have a set budget and within that budget, they have to promote their business. However, if done right then you don’t need a high budget and can promote your business in a cost-effective strategy. According to Small Business Trends, marketers are allocating close…
Running an influencer marketing campaign is easy but measuring its ROI is a complex task. 30% of marketers still don’t track ROI. According to a report, 80% of marketers found influencer marketing effective for their campaigns, while 58% stated the same for traditional marketing. In…
Social media is growing very fast. In fact, Instagram has over 3 billion users, with 500 million using the app daily. It added social commerce features to the app in 2019, with the total social commerce market growing to 51.8 billion US dollars in 2022…
Customers check online reviews and ratings before purchasing to check the user’s experience and see how satisfied they are with the service and product. According to a study, 90% of Customers trust their friends’ recommendations more than brand advertisements. Social proofs work better than scripted advertisements.…
