Mobile marketing has seen exponential growth in recent years due to the rising demand for mobile apps. Smartphone users spend 88% of their mobile usage time on apps. However, the competition for this user engagement has increased due to multiple options. According to data, there…
In this blog, we learn what a digital analytics project is, how it enhances your website performance, and much more! According to a study, 40% of companies are planning to increase data-driven digital marketing budgets and 64% of marketing experts feel that data-driven policies are…
Online reputation management plays an important role in local business’s digital marketing strategy. According to a study, 98% of people read online reviews before making a buying decision. However, in today’s digital time, plenty of review monitoring tools and software are available for managing the…
In this competitive digital age, every business is competing with each other for the audience’s attention. Bigger brands enjoy certain perks in the market due to their authority and large customer base in the market. Local businesses often feel this pressure and try to compete…
In today’s competitive digital world, brands compete with each other for audience’s attention. They try to use new ways to attract an audience. Traditional methods or sticking to only one method is not sufficient in today’s time. One of the most recent and significant ways…
The purpose of advertising and marketing is to make your audience excited about the product and make them want to purchase it. It is believed that ad slogans have been used since the 1800s. Ad slogans play an important role in making a product viral…
According to the latest study, there are over 200 million podcast episodes and a minimum of 3.2 million active shows on the internet. The Podcast industry is growing massively with over 3 million podcasts now compared to 550k in 2018. At the same time, this…
In this competitive digital world, information is easily available with just a click. Even before digital advertising and marketing, word of mouth and customer reviews played an important part. The only difference is that now it is available online in just a few clicks. This…
In this competitive digital world, acquiring new customers is difficult but at the same time retaining old customers is also demanding and exhausting. However, it is important for your brand to retain old customers and build a loyal customer base. The post-purchase moment in the…
Pay-per-click or PPC advertisements are available all around us. You must have seen such ads on Google and social media. Pay Per Click is an internet marketing where advertisers pay each time a user clicks on their ads. Businesses place such ads on Google search…
