A crucial aspect of every digital marketing strategy is SEO. In 2023 it has evolved a lot because of AI content and Google updates to improve SERP. In 2024 SEO is expected to evolve more with frequent advancements in AI, and Google updates such as…
You must have heard the phrase First Impression is the last impression, Similarly whenever a user lands on your website they judge your website in the first few minutes. They notice every minute detail of your website from color to content to typography etc. From…
A major challenge for small businesses is to compete with big companies due to a lack of resources, time, and budget to market your services or products. Although email marketing is the simplest way to connect with your customers in a personalized way. This method…
In today’s competitive digital landscape, Social Media Optimization is a powerful tool to increase lead generation and further drive conversions. According to research conducted by Global WebIndex, 62.3% of the world’s population uses social media. The average daily usage is 2 hours and 23 minutes,…
Top 5 Essential Digital Marketing Strategies You Need to Know In today’s Competitive landscape, having a strong online presence is vital for every business. With endless, digital marketing strategies available, It can be strenuous to determine the essential or appropriate strategy for your business. Thus,…
What is marketing analytics? Marketing Analytics is the study of data to evaluate the attractiveness and dynamics of a special market within a special industry. You get this data from your users or other organizations. Marketers track, monitor, and assess this data. This data reveals…
You may have created your first website or want to enhance your website with elements of modern web design. In any case, the Website is the core of all your online marketing channels. What all marketing techniques or channels do is bring visitors to your…
According to AdRoll’s Q1 State of Digital Marketing report 2024, CPM was a 7% increase (Cost Per Thousand impressions). Highlights of 2024 Q1 Report Role of CPM in Digital Marketing CPM is similar to the pricing of the commodity, determined by the interplay of demand and…
In today’s world, Restaurant Industry is becoming more and more popular. It is one of the most emerging industries in the world. But it is an evolving industry shaped by changing customer preferences, technological advancements, and global events. Restaurants are now using technologies like AI,…
Are you tired of your existing job? Do you want to be your boss? Then this post can help you, starting a new job is a thrilling journey as it allows you to be a leader, solve problems, cater to new opportunities, meet new people,…
